CupKates Truck – Berkeley

I had my first taste of one of CupKate's cupcakes and man oh man were they amazingly fantastic! I sampled the Double Vanilla and the frosting was out of this world delicious! I am also super intrigued by the marketing that she is doing (since I am working towards my graduate certificate in Marketing). She is a one woman show and drives around the near East Bay (Berkeley, Oakland) and Tweets (Twits…whatever the word is) and Facebook posts about her location and the fans come out. It is such a unique and interesting marketing plan and it seems to be working well for her. Keep it up Kate, you have a great product and an awesome way of getting it to people, thanks for bringing it to Berkeley!

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